Designing for Accessibility from Day One
Accessibility isn't a feature you add later—it's a fundamental approach to creating inclusive experiences that work for everyone.
Why Accessibility Matters
1 in 4 adults in the US has a disability that impacts major life activities. That's over 61 million people who might struggle with your product if accessibility isn't prioritized.
But accessibility benefits everyone:
- Captions help in noisy environments
- High contrast improves readability in bright sunlight
- Keyboard navigation is faster for power users
- Clear language helps non-native speakers
Common Accessibility Barriers
Visual
- Low color contrast ratios
- Text that's too small to read
- Important information conveyed only through color
- Missing alternative text for images
Motor
- Click targets that are too small
- Essential functions only available via mouse
- Time limits that are too short
- Complex gestures required for basic actions
Cognitive
- Confusing navigation structures
- Jargon and complex language
- Lack of clear error messages
- No way to undo destructive actions
Auditory
- Video content without captions
- Audio cues without visual alternatives
- Autoplay media that can't be stopped
Building Accessibility Into Your Process
Design Phase
- Color Contrast: Use tools like Stark or Colour Contrast Analyser
- Typography: Minimum 16px font size, clear font families
- Layout: Logical reading order, consistent navigation
- Interactive Elements: Minimum 44px touch targets
Content Phase
- Alternative Text: Descriptive alt text for images
- Headings: Proper heading hierarchy (H1, H2, H3)
- Links: Descriptive link text (not "click here")
- Language: Clear, simple language at appropriate reading level
Development Phase
- Semantic HTML: Use proper HTML elements
- ARIA Labels: When semantic HTML isn't enough
- Keyboard Navigation: All functionality accessible via keyboard
- Focus Management: Visible focus indicators
Testing Your Designs
Automated Testing
- WAVE browser extension
- axe DevTools for Chrome/Firefox
- Lighthouse accessibility audit
- Pa11y command line tool
Manual Testing
- Navigate using only your keyboard
- Use screen reader software (NVDA, JAWS, VoiceOver)
- Test with users who have disabilities
- Check color contrast in different lighting
Real User Testing
The most valuable feedback comes from people who actually use assistive technologies. Consider:
- Recruiting participants with disabilities for usability testing
- Accessibility consulting with disabled users
- Community feedback from disability advocacy groups
Accessibility Guidelines
WCAG 2.1 Principles
- Perceivable: Information must be presentable in ways users can perceive
- Operable: Interface components must be operable
- Understandable: Information and UI operation must be understandable
- Robust: Content must be robust enough for various assistive technologies
Legal Requirements
- ADA: Americans with Disabilities Act
- Section 508: US federal agency requirements
- AODA: Accessibility for Ontarians with Disabilities Act
- EN 301 549: European accessibility standard
Tools and Resources
Design Tools
- Figma: Built-in contrast checking and focus order
- Stark: Comprehensive accessibility plugin
- Able: Color blindness simulator
- WhoCanUse: Color contrast tool
Testing Tools
- Screen Readers: NVDA (free), JAWS, VoiceOver
- Browser Extensions: WAVE, axe DevTools
- Color Tools: WebAIM Contrast Checker, Colorblinding
Learning Resources
- WebAIM: Comprehensive accessibility guides
- A11y Project: Community-driven accessibility resources
- WCAG Guidelines: Official W3C accessibility standards
- Inclusive Design Toolkit: Microsoft's accessibility resources
Making the Business Case
Accessibility isn't just the right thing to do—it makes business sense:
- Larger Market: 15% of the world's population has a disability
- Better SEO: Accessible sites often rank higher
- Reduced Legal Risk: Avoid costly accessibility lawsuits
- Improved Usability: Good accessibility improves experience for everyone
- Brand Reputation: Shows commitment to inclusion and social responsibility
Getting Started
- Audit Your Current Product using automated tools
- Learn the Basics of WCAG 2.1 guidelines
- Update Your Design System with accessible components
- Train Your Team on accessibility principles
- Include Accessibility in your definition of done
- Test with Real Users who have disabilities
Remember: Accessibility is a journey, not a destination. Start where you are, and keep improving.
What accessibility challenges have you encountered in your projects? I'd love to hear about your experiences and solutions.